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"Our customers (technology vendors) need useful forecasts", and they
want
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More than the standard two
dimensions. They need
- Size of market by size of business by platform
- Industry by market and region
- Size of market by region by size of business
- more...
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More installed base forecasts
- Anticipated upgrade conversion rates and impact
- By industry, region, size of business..
- Retirement assumptions
- Degrees of penetration by market segment
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Because they want to know
- Where should we focus our sales efforts?
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Guernsey Research solves these
problems for market research firms.
Our core competency is a set of market forecast tools and a
methodology that yields results far more useful than those available
via spreadsheets and traditional research sources. We can deliver
results immediately. Not next quarter, NOW. |
